If you’re looking for a Houston SEO company but are having a hard time picking one from the bunch, allow us to give you a couple of tips on how to select a reliable SEO company in Houston. The first tip is to create a list of specific goals you want to achieve with SEO. Don’t just say I want to be first on a search engine. Aim to be more specific. For example, a good goal is to generate traffic from specific groups of people on the internet. These could be your ideal customers. The second tip is to compile a list of 3 to 5 agencies and have in-depth conversations about references, timelines, budgets, and results. SEO is not for everyone, it is a long term strategy that requires consistent attention and investment of time and money. If you’re more of an “I need it right now type of company”, we would suggest targeting a different marketing approach like Google AdWords.